Concept: A fresh fruit vending machine in a futuristic, semi-virtual world, where previews of the fruit appear as you browse the available options.
Motion Poster
Fruit Machine
Deliverables
Brand Design
3D Objects & Machine
Pixel-Art (Top Screen)
Custom Soundtrack (8-Bit Style)
Client
The ‘Fruit Machine’ serves fresh fresh products in a virtual reality gaming space.
Graphic Placement
7-Eleven Shopfront Screens
Bus Shelters
4K Resolution
Sound On
01
Brand Design
Design Decisions: I referenced modern-day Japanese aesthetics in terms of the pink-purple colour tone, incorporation of gamified pixel-art, and playful sound effects that drive positive sentiment. The reflections and lighting changes happening off-camera indicate the machine’s placement on the street.
02
Fruit Objects
The fruit objects were modelled with a gamified aesthetic in mind, with generally exaggerated colour tones and sizes. The below fruit were selected as they allowed for a visual contrast in terms of shape and colour.
03
Machine Design
As the poster features a close-up view of the machine’s front, a surrounding environment was not developed. The fruit objects, pixel-art and environment lighting changes were added post-render during the compositing stage.
